As the unofficial start of the holidays in America, Thanksgiving is the best time for restaurant owners to improve their marketing efforts. Your guests are excited to gather with their family and friends, so show them your restaurant is the spot to be with a few creative marketing ideas for the days leading up to Thanksgiving! Read on to learn more!
Create a To-Go Bundle for The Thanksgiving Season
The best restaurant marketing ideas consider your customers and their needs first. For example, people might not want to cook on Thanksgiving, but they still want to stay comfortable and warm at home. You could help them do that by serving them a festive Thanksgiving meal to-go or for carry-out. Looking for ideas to include in your bundle? Stick to the usual items like turkey, stuffing, cornbread, and vegetables to make it feel like a homemade Thanksgiving dinner. Make sure you include cranberry sauce and gravy and a tasty treat like a slice of pumpkin, pecan, or sweet potato pie.
Raising Money for a Great Cause
Thanksgiving is all about being grateful. One way to show your own gratitude for your community is by giving back to those who are in need. You could do this by donating some of your restaurant’s proceeds from the entire Thanksgiving week to charity. If you are wondering what organization or cause you should support, your restaurant staff will probably have some fun ideas, so ask them what they think!
Consider Serving a Three-Course Dinner
Each list of Thanksgiving marketing ideas needs a classic Thanksgiving dinner. To make the occasion memorable, consider teaming up with local farmers to source the ingredients for the meal. Make sure you offer a vegan option for those who do not eat turkey (something like a Portobello mushroom steak, for example). With your menu now set, you could then use the week of Thanksgiving to get your guests more excited and ready for the holiday season, which could drive new customers to your eatery. You could even offer a coupon for a free dessert for customers who come to eat during the week before or the week of Thanksgiving.
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